The .realestate domain, launched by the National Association of Realtors in partnership with investment firm and registry operator Second Generation, will be available for purchase through GoDaddy this month.
Due to the anticipated demand for the .realestate domain, GoDaddy, get.realtor and more than 20 other registrars will offer .realestate starting Nov. 26, following the end of NAR’s member pre-sale on Nov. 16.
The .realestate domain is free of restrictions and will allow real estate entities and professionals to market properties and geographic areas served, along with personal brands and specialties.
The domain leverages real estate as a descriptive and internationally known term.
NAR members with an active .realtor domain will be eligible to participate in the pre-sale of the .realestate domain prior to the general release on Nov. 26. While the .realtor top-level domain is available only to NAR members and affiliated Realtor organizations and businesses, the .realestate top-level domain will be available to the general public following pre-sale.