Hamilton Herald Masthead


Front Page - Friday, July 6, 2018

New West End will bring industry, jobs, retail, more to 112-acre area

Revitalization plans are in motion for the former Alstom plant and adjacent buildings and land, which will reimagine this section of Chattanooga riverfront.

Urban Story Ventures and new partnership West End Property plan to keep the Alstom Turbine plant, recruit a manufacturer and renovate the remaining area for mixed-use.

Jimmy White, principal in West End Property and owner of Urban Story Ventures, says the plans represent the most significant resurgence of Chattanooga’s riverfront since Mayor Bob Corker implemented the 21st Century Waterfront in 2002.

“The development will create hundreds of jobs, connect people to the river and create a whole new district and destination for residents and visitors,” White says. “We envision a development that will be internationally recognized for its innovative approach and greatly enhance Chattanooga’s reputation as a top mid-size city.”

West End Property is engaging the nation’s leading land planners to provide input in developing the area they refer to as the West End. It is approximately 112 acres, including the former Alstom plant and adjacent land.

The Alstom property includes a LEED Gold Certified manufacturing facility with specialized equipment and 509-ton crane capacity and two interstate access points - West Main Street and ML King Boulevard.

“The existing infrastructure is unlike any other property in the southeast. It’s unique riverfront with a sophisticated plant and endless accessibility,” says Hiren Desai, part owner of West End Property and CEO of 3H Group. “It’s time for activity to be happening in this district. We see the West End as the next frontier for Chattanooga, and its revitalization is going to attract jobs and visitors from all over.”

The site adjacent to the former Alstom plant will include office spaces, restaurants and residences as well as a combination distillery, brewery and winery.

West End Property believes the resulting district will be a model for mixed-use projects that include industry alongside residential, retail and recreational areas. Inspiration for the mixed-use project comes from communities like Seaside in Florida, Navy Pier in Chicago and Venice, Italy.

The Tennessee Riverwalk already runs through the West End. Planned renovations include access for smaller watercraft like paddleboards and kayaks.

“In acquiring the property, we want to be responsible stewards of the facility, keep it in local hands and return this property to productive use,” White adds.

“The development of this site is important to Chattanooga’s long-term growth. We’re eager to have industry return and good-paying jobs, while adding live, work and play options for the entire district.”

The West End will be built out over the next 10 years, with work starting immediately.

Source: West End Property